Monday, February 1, 2021

The Techlash Book is in production, but…


Here’s some background information

  • From the Introduction: the Techlash definition and method summary
  • From the Appendix: the list of interviewees.
 

The 130 pages between them tell the Techlash story in detail:

  • When and why did the tech coverage shift to tech-backlash
  • How the Big Tech companies defended themselves from scrutiny, over and over again, and how it too backlashed
  • The lessons to be learned in both tech journalism and tech PR.
 

More info about those research findings – coming soon.

Figure 1 Techlash - Two Dictionary Definitions



Figure 1 Method Summary


Table 10 List of interviewees


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